They say you should never be afraid to ask for help. Well, I’m asking.
As the newly appointed editor of the Spinal Column, I’ve enjoyed covering the area’s news and getting to know local people more and more everyday. In my position I feel so lucky to have the chance to share someone’s story. Being a team member of this publication, I get to do something that I have always loved to do: I get to be a voice for the community. And while my e-mail is constantly flowing with news tips and comments on the paper and the obvious changes it has recently made, I’m looking to our readers to see what they would like to see in their local newspaper and to let you know that you can also have a say in what you see.
I want our readers to know that I am always interested to hear what they have to say. I am always reading the comments our website generates, looking over letters to the editor and attempting to take every phone call and follow every news tip. But I can’t do all of this on my own.
As readers and members of the community, I encourage you to let me know what’s going on in your community. Perhaps you or your neighbor are a local business owner, or your son or daughter is involved in sports or maybe you just know of something amazing going on just down the street. So I’m asking our readers to submit their news tips to me. Submit photos from your son’s football game or your daughter’s cheerleading competition. Tell me about what’s happening in your community and what’d you’d like to see in the news. I need your help to make this newspaper the best it can be.
My number one goal is to bring quality engaging news to our readers, and I couldn’t be any happier to do so. But I can’t do my job without your help. To move forward, I need you to be there too.
Our mission to provide quality engaging news is what gives us direction and guides us through all our processes so that we can do what’s best for everyone. But with a circulation of 53,000 we can only do so much before we need fresh minds and innovative thinking.
So come on down to our office, located at 1103 S. Milford Road in Highland, and introduce yourself, give me a call or shoot me an e-mail and tell me what you think.
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Michigan Mark
February 28, 2013 at 1:25 pm
Hello:
I would like to suggest that you have a regular feature from our State and Federal representatives and senators that are associated with the Spinal Column geographic reporting area. They all have emails they send to their subscribers. Perhaps you could have them sent to you and they could be reposted?
AJ
February 28, 2013 at 3:47 pm
Here is the first “To Do” list for The SCN Editorial Board:
“I’ve enjoyed covering the area’s news and getting know local people more and more everyday.”
- That sentence is missing the word “to”.
“But I can’t my job without your help.”
- That sentence is missing the word “do”.
To Do: Proofread before posting opinions – especially if you’re The Editorial Board.
EDITOR
March 1, 2013 at 10:33 am
AJ, You’ll notice that it is printed correctly in print. It was a simple glitch in the online publishing process that has since been fixed. Thanks.
Ugotta Bejoking
March 1, 2013 at 5:37 pm
Here is a great suggestion that you could print as a public service to your readers. Tell us how to stop having your sorry publication appear in our mailboxes. It is a waste of newsprint and goes from the mailbox to the trash can in about 5 minutes (which is all the time it takes to look through it and once again come to the weekly conclusion that there is no longer any content of value in it). How a new company could come in a buy out a popular publication and turn it into such a hot mess in so little time is beyond me, but I really would rather not receive it any more.
Bob
March 2, 2013 at 12:44 pm
wow I was going to write something here about the “new” SC but Ugotta bejoking pretty much said it all. I would prefer the SC stop distribution for a couple of reasons: One is I resent having newspapers and phone books delivered unsolicited to my home. I realize there is some kind of cozy arrangement between the SC and Tom Zone, but why not let us decide for ourselves? Second, for the last 40 or so years the SC has attempted to be the voice of the lakes region. Problem is the SC is so off the tracks liberal that you don’t even come close to being the voice you think you are. As a lakes area resident for 30 + years, I don’t know anyone that votes yes for every tax hike the SC recommends which is just about all of them. ” Let the fat cats pay” pretty much sums up your editorial philosophy. That is if twenty somethings even have a philosophy. Go under/stop printing I could care less.
Dear Ugotta, Bob, and AJ
March 3, 2013 at 4:01 pm
If all three of you would follow the great and powerful AJ’s advice and give your complete names, then I am sure they would love stop sending you the publication. None of you add anything worthwhile to this site anyway.
AJ
March 3, 2013 at 8:27 pm
“give your complete names … None of you add anything worthwhile to this site anyway.
Says the anonymous poster who’s adding nothing to this site.
Ugotta Bejoking
March 4, 2013 at 2:28 pm
We would like to have a life, with a REAL newspaper. Please do as we have requested and publish something to tell not only us, but the many people throughout the lakes area how to stop delivery to our mailboxes. And if this was from the editor, you really should have better command of the English language then to have to use profanity and slang to make a point.
Steve
March 4, 2013 at 4:00 pm
There really are a lot of people in the area that do not want to read your paper any longer, I hear it all the time. And this little battle of words is proof of the fact that the Spinal Column is not what it once was. Besides a bruised ego, you really have nothing to risk by offering people the information on how to stop their subscription if that is their wish, if you truly believe in the quality of your product. If you know the product is not viable that explains why you are so threatened by people disagreeing with you.
Steve
March 5, 2013 at 1:28 pm
You honestly can’t be surprised by the negative reactions. I had heard from my neighbor whose kid delivered your paper that the kids were never paid for their last delivery of the paper. If you are cheating little kids out of money how are people supposed to feel towards your company? How does a parent explain to their child that ‘Yes you were doing a good job, and yes the company is still in business, they just don’t want you working for them’? That kind of thing gets around in these communities.
Lisa
March 6, 2013 at 5:00 pm
Please return the content to the Spinal Column. There is no longer any serious local news in it. I had come to rely upon this newspaper as my source for “hard news” in my community–the stories that, very often, our local governments would prefer to keep quiet. I want to know about crime in my community, what is being said and decided in city council and township meetings, local ordinances that are being considered (especially those involving vicious dogs–I was the victim of a pit bull attack) and the like. Events like bake sales and ribbon cuttings belong on a community calendar page; they shouldn’t be front-page news. I’ve read the Spinal Column for years. As a child and teen, I was a Spinal Column delivery person; years later, both of my children delivered the paper, too. Now when it arrives in my mailbox, I dispatch it to the recycling bin. Please bring back local, “hard” news stories!
Bob
March 6, 2013 at 6:39 pm
who said anything about hate? the editor asked our opinion and we gave it.