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'Support' for ACS: Strapping men don bras for calendar

Gerry Pas is the featured model for March in his St. Patrick's Day bra, as part of "The BRAve Men of Milford" 2013 calendar being sold as a fund-raiser to support American Cancer Society cancer research and awareness programs. The calendars will be on sale at 15 Milford locations. (Photo submitted by Carlos Allison/The Digital Document Store)

Many would say that it takes a real man to wear a woman’s shoes, but some local Milford area businessmen are going one step further by posing in women’s bras to support cancer research.

A kickoff party will be held tonight, Wednesday, Oct. 3, beginning at 6 p.m. at Bakers of Milford on South Milford Road for the launch of a 2013 calendar featuring “The BRAve Men of Milford.”

Featured inside the all-male calendar are 12 area male business owners posing in bras decorated with various themes.

Models include Joe Hibbert, owner of the Palate Restaurant, Aaron Goodnough of For Feet’s Sake, Jeff Howie of Master Auto Service, and Carlos Allison of The Digital Document Store.

“Each picture has its own theme, with each bra worn being associated with the person or a theme,” Allison said. “We’re hoping for a great turnout (at the launch party).”

All of the proceeds from sales of the calendar will go to the American Cancer Society for cancer research and awareness.

The next day, tomorrow, Thursday, Oct. 4, the calendars will officially go on sale for $20 each at 15 different Milford locations: Intrigue Tanning; Master Auto; Palate; Coratti’s on Main; The Digital Document Store; Bakers of Milford; Powerhouse Gym; Huron Valley State Bank; Main Street Bar and Grill; Your Nesting Place; After the Rain; For Feet’s Sake; DeMarle at Home; Main Street Art; and Milford Feed.

The kickoff party at Bakers will also feature free appetizers, a cash bar, and silent auctions of the specially designed bras featured in the calendar and other items to raise additional funding.

2 Responses to 'Support' for ACS: Strapping men don bras for calendar

  1. sally s

    October 7, 2012 at 12:56 pm

    Follow the money.

    This awareness crap is a giant BS industry. The Bars, Printers, Wrist Band Mongers and the like all make out very well but VERY LITTLE MONEY makes it into research funding.

    Don’t believe me? Take a look at the tax forms for your favorite “charity”.

    Only about 25% of all the money gifted to the American Cancer Society goes to the treatment of cancer while they pay their CEO over $2 MILLION a year.
    http://www.charitywatch.org/articles/eyepoppingpay.html

  2. emilie123

    January 7, 2013 at 2:29 pm

    What a great idea for a fund-raiser. I love that good-looking March guy!
    The rest aren’t bad either! :-)

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